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Brand Strategy & Design for the Creative Entrepreneur

Creating a Brand that Connects and Compels

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CURRENTLY 50% OFF PRE-SALE BETA MODE - use coupon code BETAMODE

You're an entrepreneur with a passion for whatever it is you do: Graphic Design, Photography, Floral Design, Event Planning, it's your baby and you're THRILLED that you've taken that leap to pursue that passion.

But, while your business is off the ground - you've secured your domain name, you have 10, 100, 1000 Followers on Instagram - you're not consistently booking those dreamy clients.

Maybe you're underpriced, out of fear that the client stream will stop flowing

Maybe you have a website, but you're ready to have a home-space on the internet. A website that you can welcome your clients into, have them "take a look around" and have them feel like they're getting to know you and your passion, just by visiting your URL.



Maybe you're afraid of hiring a designer.

Or Maybe you want to take your Design Business to the next level.

In Brand Strategy & Design for the Creative Entrepreneur, we're going to help you to not only create a brand that's visually beautiful, but that also connects you to the people who

  • Who will LOVE working with you
  • You'll love working with
  • Understand your values and passions and who will love you for them
  • will tell all of their friends and other potential clients about you
  • will be your evangelists, your brand ambassadors, your cheerleaders
  • will become your community

"I thought I'd get some help with my logo and visuals and that would be that but I came away with so much more! A better understanding of my business for one: where I was at, where I was headed and how I was going to get there. And with Kyrsten's help I discovered a brand direction for my business that felt authentically me, but also spoke to my ideal client."

- Amy Kingsford, Virtual Assistant

If you're a Brand Designer:

You will receive the tools and education on how to create not only your own brand so that you attract your own clients, but a means to bettering your business for your own clients.

EVERYTHING that you'll learn in this course will be applicable to your own client experience.

You'll evolve from a Graphic Designer into a fully equipped Brand Strategist & Stylist.

If you're a Creative Entrepreneur:

You'll take your business from someone who sells a product or service to someone who has a story to tell, someone who communicates effectively through your passions and someone who sells so much more than just a product:

You sell an experience.

And we're going to walk you through exactly how you can not only identify your business's experience and story, but how to create it in a way that ensures that your clients are loving and eating up every moment of it.

"I came in to [the course] knowing that I needed a little nudge to up my game, but ended up with a legit fire under me to make bigger things happen. I ended up with a clearer vision for what I wanted (I didn't even know I needed that) and the inspiration, focus, and motivation to get it done."

- Beth Wilson, Wilson Home Organizing

This course is for you if you're ready to:

  • Gain a wider reach and following with your business
  • Book higher paying clients, who are happy to invest in your services
  • Create a life through your business that's better than you imagined possible

If you're ready to better your brand through a thorough analysis, digging deep into yourself and your ideal life and making the changes needed to truly get there, then this course is for you!

"I went in thinking I had most of my branding all set but I came out realizing that I needed to revise some of my info and re-design many of my branding elements to appeal to the client I really wanted, not just the client I thought of originally. Having the videos really helped me to stay on track and the intimate nature of the program was my favorite element that no other designers offer!"

- Katie Zupan, Ritual Ceramics

So, what's included?

  • Video, text and audio formats for learning and implementing wherever, whenever
  • Super actionable Workbooks and Homework assignments for all 5 Core Sections
  • Design resources for both the Designer & Non-Designer
  • Actionable steps on how to create a Logo, even if you have zero design skills
  • All the tools you need to create a brand and business that books MORE, *higher paying* clients (who you LOVE working with)!

Your Instructor


Kyrsten Sherwood
Kyrsten Sherwood

Kyrsten is a serial entrepreneur who's created multiple businesses that have grossed $30,000+ within their first 6-8 months.

She's the co-owner of Copper Kettle Co, a 2-year-old brand strategy and design company that went from zero to $ alongside her techie husband, Kelly, and they work with Creative Entrepreneurs who are ready to take their businesses to the next level through launching, branding or scaling.

Kyrsten has three kids under 4; a deep passion for community over competition; a minimalist, frugal and digital nomad lifestyle; and the drive to help creative people to pursue their passions. She's also an over-user of exclamation marks and bubble tea addict.


Class Curriculum


  BONUS: Your Business Foundation: Identifying Your Goals & Ideal Life
Available in days
days after you enroll

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!